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Big Data Analytics: Data Science by R for Business and Internet+ Discount

Programme Code 10006864-07 Subsidised by RTTP
Start Date28-02-2019
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Fannie Kwok, Tel: 27886271

Programme Info

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Learning Objectives

  • Data Scientist Programming R
  • Basic Concept of Basic Data Analytics
  • Use of R in Big Data Analytic Architecture
  • Basic statistics and Regression Knowledge
  • Applications to Web Analytics, Google Analytics and Social Media Analytics
  • Basics of Business Analytics (Retail Industry)
  • Big Data Machine Learning Algorithm to Retail (Recommendation Analysis)


  • Introduction to Big Data Analytics
  • R Analytics
  • R Data Types
  • R External Data
  • R Control Structures
  • R Functions
  • R Graphs
  • R Additional Data Types
  • R Standalone Data Mining
  • R Data Science Project
  • Statistics Fundamentals and Regression
  • Web Analytics
  • Google Analytics
  • Social Media Analytics
  • Business Analytics
  • Basic Big Data Fundamentals
  • Big Data and R
  • Spark & R
  • Case Study: Big Data Recommendation Analytics on E-commerce

Course Fee

HK$4,800 (“Friends of SME One” could enjoy a 5% off discount)
Reindustrialisation and Technology Training Programme (RTTP) registered course: After approval of the funding, 2/3 of the course fee will be funded.

Medium of Instruction

Cantonese (English terms will be used where appropriate)

Award of Certificate

Participants who have attained at least 75% attendance will be awarded a certificate of attendance issued by the Hong Kong Productivity Council.
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