生產力學院 - 知識產權估值方法 - 知識產權與大數據分析
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知識產權估值方法 - 知識產權與大數據分析

課程編號 10008617
開課日期28-06-2019
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課程資料

Intellectual Property Valuation Methodology
Intellectual Property & Big Data Analysis: Recognise and Realise Your Innovation Value


IP

COURSE HIGHLIGHTS

The key to success in business in the advanced innovation era is to develop high value-added services/products with advanced technologies that are exclusively protected and properly valued. Making use of intellectual property (IP) right as a legal tool can secure your intangible assets effectively while conducting IP valuation can enhance your transaction strategy aggressively. A world leading valuation expert, IP Business Information (IPBI), developed a new patent valuation approach which synthesises a diversified big data analysis and a fair market value methodology to calculate a potential transaction value in IP trading. This high-powered analytic method has been initially adopted in Europe. The participants will study the valuation methodology and key indicators generated from the big data, and learn how to protect a new owned technology and determine its value before making any transaction or business decision.
 

WHY YOU SHOULD ENROL

Advanced innovation and technology development and re-industrialisation are pushed forward energetically in Hong Kong. High value-added business model and re-industrialised manufacturing are highly emphasised in supporting the city's sustainable development. Entities who undertake innovative activities in developing new services or products, or improving existing services or products must first be recognising and realising their innovation value and building their new business models.
 

WHO SHOULD ATTEND

- Startups & Business Entities in Technology Industry
- Design Engineers & Inventors
- Business Development
- Potential Business Partners/ Investors/ Acquirers

 

Speakers: Consultants of HKPC and Valuation Expert of Bureau van Dijk (Moody’s Analytics Company)
Date and Time: 28 June 2019 (Fri) 9:30 – 12:30 & 14:00 – 17:00
Venue: Room 112, 1/F, HKPC Building, 78 Tat Chee Avenue, Kowloon, Hong Kong
Enrolment Fee: HKD 1,200    
Medium of Instruction: Part I – Cantonese / Part II – English


*This course is in the process of application of Re-industrialisation and Technology Training Programme (RTTP).  Upon approval, the RTTP will subsidise local companies on a 2:1 matching basis.  For more details, please visit https://rttp.vtc.edu.hk.

 
COURSE CONTENT
PART I - Innovation, Patent Search and Analysis Part II - Enhanced IP Analysis & Patent Valuation
  • Innovation & IP
  • Patent Search Techniques and Strategy
  • Use of Patent Databases
  • Analysis, Opportunities and Limitations of Patent Search Results
  • Practical Exercise on Strategic Patent Search
  • Purpose of IP Valuation & New IP Valuation Trend
  • Market Value Methodology & Big Data Analysis
  • Key Indicators - Deriving Insights from Combining Patent, Corporate and Market Data
  • Quantitative vs Qualitative Analysis
  • Indicators of Innovation Strengths with Case Study


FOR DETAILS>>>
 
Summer Offer

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