AI for Business: Research & Data Analysis (vLearn Programme) - HKPC Academy
AI for Business: Research & Data Analysis (vLearn Programme)
    10017879-14
    Online training / Webinar
    Mr Terence LUEN - 2788 5318; Ms Maggie CHEUNG - 2788 5013

    Introduction

    Tired of spending hours on research & data analytics?

    Our training video teaches you the use of free AI tools and effective prompts to get cited insights, clear charts, and actionable reports in minutes!

    Learning Outcomes

    • Use AI tools for fast research and insight generation
    • Master skills in summarising information, analysing data, and visualising trends using AI
    • Apply prompting framework for common business tasks

    Programme Fee

    HK$100 (with 9 free vLearn programmes below)

    • Agile Project Management
    • Customer Centric Marketing: From User Interface to User Experience
    • Cyber Security Essentials
    • ESG in Business Applications
    • Understand Artificial Intelligence
    • Understand Blockchain Technologies
    • Understand Cloud Computing
    • Understand Big Data and Data Analytics
    • AI Gym

    Course Outline

    1. Introduction to AI for Business Research

    • What AI research tools are
    • Why AI is useful for everyday research and quick insights
    • Overview of free tools
    • Business examples: summarising reports, market scanning, competitor overview

    2. Using AI Tools for Fast Research

    • How to structure a clear research question
    • How AI gathers information with citations
    • Turning long documents into easy summaries
    • Business examples: summarising long texts, identifying customer trends

    3. AI for Basic Data Analysis

    • Type of data AI can analyse: Excel, CSV, text reports
    • Using AI for data cleaning, insights extraction, and trend spotting
    • Creating simple charts (bar, line, pie) via AI
    • Business examples: sales trend analysis, operational data analysis

    4. Practical Prompting for Research & Data Analysis

    • Prompting structures for effective analysis
    • Business examples: summarise long texts to few points, create a comparison table, analyse an Excel and highlight unusual patterns

    Programme Duration

    Around 45 minutes divided into several learning sessions

    Account Validity

    Valid until 31 December 2027

    Training Platform

    HKPC Academy vLearn Platform

    Language

    Cantonese and Putonghua version (with English and Chinese Subtitles)

    Certificate Award

    A Certificate of Accomplishment will be awarded to participants who have completed the course

     

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    *Your account will be created in 2 working days after successful registration and payment. Relevant User Guide will be sent to your registered email address.